Why Attend?

Think Digital Scotland 2012 will be hosted by a panel of high-profile digital, marketing and business experts. The event will provide the opportunity for delegates to understand the latest developments in digital technologies in Scotland and globally and, most importantly, will help attendees discover the benefits to businesses and how these can be implemented and exploited.

Think Digital Scotland 2012 will provide delegates with:

• Local and global success stories showing where digital strategies have helped achieve clear growth
• An overview of the digital strategy for Scotland
• The opportunity to investigate what support (both public and private) is available for Scottish businesses
• The knowledge to incorporate social media into brand strategy and create new communication with customers/clients
• An awareness of digital media innovations and how these can be used in business
• Practical guidance on how to use these digital advancements in your business
• The opportunity to network with a diverse range of organisations from across Scotland

Think Digital Scotland 2012 recognises not only that Scotland has been at the forefront of major digital developments in recent times but also that it is vital for SMEs to harness these new technologies to make their business more competitive in a tough economic climate. This event is designed with the SME in mind and will provide informative case studies which will inspire and help companies to take advantage of changes in the way business is being conducted in 2012 and beyond.