Andrew Barke
Agency Industry Head, Google
Speaking at 2010 Think Digital Conference
The digital event for business
Digital technology is a key enabler of business growth. Examples of businesses who have successfully marketed and added value to their bottom line are all around us, whether it is through the use of social media, savings through Cloud computing or investment in mobile technology.
Technology is moving fast and the business benefits are immense. Ensure you stay ahead of your competitors and understand how these advancements are being optimised in trading.
Regardless of your business or organisation’s size or sector, Think Digital Scotland 2012 will provide you with advice, inspiration and tips as well as case studies showing how you can utilise digital media to build your business.
Think Digital Scotland 2012 is designed with the small businesses in mind and will provide informative case studies which will inspire and help companies take advantage of changes in the way business is being conducted in 2012 and beyond.
This event will provide a greater understanding of:
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"Scotland’s digital ambitions are critically important to make the Scottish economy competitive for the 21st century. The availability of world-class, future-proofed digital connectivity throughout Scotland will transform the lives of our communities, businesses and public services.
"Scotland’s Digital Future: Infrastructure Action Plan, published on 31 January, outlines ambitious targets and seeks to significantly increase internet speeds and to improve access in our most digitally remote areas.
"At the Scottish Government we are committed to leading the digital agenda. To achieve our ambitions we will work closely in partnership with the industry and a variety of public and private stakeholders to transform our digital capabilities across the country."
Alex Neil, Cabinet Secretary for Infrastructure and Capital Investment, Scottish Government
Think Digital Video 8
